酒吧Coronaviru后必须改变了s
With Texas introducing one of the country’smost aggressive reopening campaignslast month, prolific Houston restaurant-bar owner Bobby Heugel faced a tough decision: Reopen sooner thanmany deemed safe, or potentially struggle to meet thetedious loan forgiveness requirementsoutlined in the government’sPaycheck Protection Program(PPP) for small businesses.
“Most of us would rather not reopen, but for the financial wellbeing of our staff, we’ve got to figure out a way,” Heugel said, noting that his six venues are in partial reopening mode. “It’s the attitude of the state, and it’s something outside of our control.” To meet new standards of social distancing and sanitization, Heugel and his team set about rewriting rules of service: “We’ve got a 20-page manual with new cleaning standards and guidelines for interacting with guests. We’ve moved tables. Our goal now is to learn some lessons and see what’s possible.”
This is the reopening path the American restaurant and bar industry is navigating as it becomes ever more clear that there’s no going back to the way things were. This means unprecedented measures—aregularly updated CDC pagecites installation of barriers, staggered usage of spaces, and posted signage. And for some, it also means confronting the longstanding labor injustices that were laid bare as venueslaid off entire teams。By now, some 40 million Americans, including many in the hospitality space, have sought unemployment benefits.
But independent venues that function primarily as bars, rather than restaurants, are facing a unique existential crisis. Even before the pandemic, the notion of the essential neighborhood bar was already waning: These days, bars might be mistaken for full-service restaurants, drawing guests in with premium bar bites, while craft cocktail menus have become standard fare even at fast-casual establishments. Then there’s the fact that while all the bars were closed, Americans adapted to virtual happy hours and drinking at home. U.S. alcohol sales saw a 55% increase,according toNewsweek, as folks turned to e-commerce to order deliveries of booze en masse—a behavior experts predict will continue even when bars reopen.
All of this begs the question: What comes next? Razor-thin margins, exorbitant rents, and underpaid labor are just some of the issues that have plagued the industry for years. But now the upheaval from coronavirus could offer the bar industry a chance to reinvent itself—operationally, technologically, and ethically.
Before any changes can be made, of course, bars must find the funding to reopen. And not all of them will. Most notably, the crisis has already claimed Pegu Club, the lauded bar opened in 2005 by industry pioneer Audrey Saunders. With the government haphazardly rolling out assistance programs like PPP, Ivy Mix, a bartender atLeyendain Brooklyn, said many bars are finding themselves without a seat at the table as large restaurant chains and franchises leveraged their resources to sweep up funds early on.
“这里有许多问题,但不太大le gathering in clubs and music venues to cram in and listen and be together,” Mix said, nodding to high-volume venues such as clubs where social distancing would be next to impossible to enforce. “The other obstacle is that many bars and clubs do not serve food, so it can be much harder to lobby for them.”
Indeed, lobbying for bars has been difficult in general, partly because there isn’t a clear platform through which to air grievances.To the anger of many, the Food and Beverage Economic Revival Industry Group, President Trump’s official organization for rebuilding the hospitality industry, included zero women or people of color. But it also did not include a single bar owner. To that end, Mix is a part of theIndependent Restaurant Coalition, which is seeking a stabilization fund to bail out the industry as a whole.
In many cities like New York, which has been suffering one of the world’s worst outbreaks, rent relief is still urgently needed, says Jordan David Smith, spirits director and head bartender atHALL by ODOin New York City. “In most cases, you aren’t paying your rent to a mom-and-pop landlord—you’re paying it to a subsidiary of a hedge fund who only cares about their return on investment, not how many people will be out of work if they evict you for breaking the terms of your lease,” Smith explained. “What needs to happen is a stand the likes of which has never been seen. There has to be a collective action strong enough to force the government to remedy this illogical and untenable situation, to grant true rent relief, and to lessen this burden in the future.”
Smith said that underpaid labor must go, and that health insurance for bartenders must become a priority, although he doesn’t believe many independent venues can bear the cost. “The status quo is the reason this pandemic hit us as hard as it did—rallying cries of ‘being in this together’ have to engender actual humanism,” he says. “Health insurance should be a basic human right, but asking independent restaurateurs to saddle another cost right now seems misguided.”
Creating more equity over time may mean simply charging more, according to Claire Sprouse, owner of Brooklyn’s sustainability-focused restaurant-barHunky Dory, which will operate without dine-in or drink-in service for the remainder of 2020. “Our industry will no longer be able to tolerate artificially low pricing,” Sprouse said. “I don’t believe that the cost of food and drink in places like San Francisco or New York are realistic. We need to consider the cost of providing care to employees and providing equity in spaces. If diners say they care about their favorite bartenders or baristas, they should be willing to pay for that person to be healthy.”
Bars will need to learn some other new tricks, particularly where technology can help address post-coronavirus realities. “We are making many creative changes at all of our locations in Tulum, Miami, and NYC—there will be electronic waiting lists with QR codes and QR codes at every table to allow diners to order and pay for food and cocktails by smartphone,” says James Gardner, founder and owner ofGrupo Gitano。“这些将结合我们的POS,厨房,and bars for ease and items will be delivered right to the table. We are also implementing new private, outdoor hand-washing stations featuring contactless faucets.”
The use of new technology extends, significantly, beyond a bar’s physical space. Under stay-at-home orders, many states, including New York and New Jersey, allowed for to-go cocktails and cocktails via delivery. Some bar owners took that opportunity to build out new interfaces for takeout and delivery, while others went as far as launching full digital storefronts to compete with the likes of cocktail kit companies, booze delivery services, and liquor stores.
“We've designed a new program that allows our customers to take a little bit of the experience of Grand Army home with them,” said Damon Boelte ofGrand Armyin Brooklyn. “In addition to putting our entire bar catalog on sale in a brand new online shop, including large format cocktails and cocktail kits, we've got t-shirts, beer koozies, stickers, bitters, and branded oyster knives. We've also started selling cocktail books from some of our favorite local authors, who have generously signed them and donated a portion of the sale back to our staff.”
In light of social distancing, many bartenders and brands are also creating video tutorials and tastings for drinkers who want to interact with them on-demand. Boelte and his partner, Julian Brizzi, said they’ve appeared in cocktail and cooking videos and online chats to reach their audiences at home. Spirits brands, likewise, have followed suit, seeing tremendous growth through online channels. “Our business has doubled from what it was last year at this time—just in digital commerce,” revealed Adrian Parker, VP of marketing at Patrón. “We’re continuing to invest in new technology. We have 500 cocktails on Amazon Alexa that you can make in the comfort of your home; people can visit our hacienda in Mexico via virtual reality on Google Cardboard.”
Online education may also present opportunities to market to those who would make cocktails at home. “So many people have started bringing cocktail culture into their homes and as a result, the general consumer awareness and education will likely be very high for some time,” said Dave Kaplan, the founder ofDeath & Coin New York City. “People will know and understand their palate and they’ll be able to engage in more meaningful dialogues, and have higher expectations of their bartenders. I also think we’ll see a wide range of products geared for the home cocktail market, including syrups, ready-to-drink options, and barware.”
For smaller, less tech-savvy bars as well as independent spirits producers, however, learning how to bring in business via more sophisticated e-commerce platforms, from social media channels to paid search advertising, will present a learning curve. Sprouse has been particularly active in bridging tech with bar service, collaborating with a nonprofit calledSocial Builderto connect digital marketing professionals with small businesses.
“One of my concerns about websites is that these mom and pop stores are going to be left behind because they won’t be able to fully adapt,” she explains. “To that point, I’m working with this tech non-profit to help specifically immigrant businesses set up their website, set up their email, and create an e-commerce presence.
酒吧和餐馆做they must to survive, it’s worth examining what would be lost in a future where cocktail hour might mean ordering a bottle on Drizly and watching an Instagram tutorial by your favorite bartender. For one, it’s neighborhood institutions like pubs and dive bars that have been rendered most helpless during this time. Unsurprisingly,asVicereports, one Philadelphia dive bar owner who filed on the very first day SBA applications became available was notified soon after that the fund had run dry.
It’s also nightclubs and lounges, which often times serve as community spaces for queer and other marginalized communities yet don’t receive the airtime granted to high-end cocktail establishments. Sure, more clubs will always come along, but years of declarations that “nightlife is dead” suggest that a little something is lost each time the industry suffers displacement. And what of venues that might have been opened during these last few months?
“The masks and gloves will be temporary,” Smith said. “We will lose truly storied places; institutions that we’d never imagined would close. We will pay the unseen cost of missing the bars that don’t ever open, the ones that in other times would have been part of the next great wave, because their operators were too discouraged by the economic climate. We have only begun to see the tip of this iceberg, and these costs will be hard to bear.”
Looking forward, reaching the next generation of drinkers—members of Gen Z who grew up with smartphones and who are now entering the workforce—will be paramount in ensuring longevity of bars and the grand American tradition of social drinking. Some studies have suggested this groupdrinks less overall, while others reveal Gen Z-ers are also the generation most interested intrying new thingsand opportunities for self-education. As we brace for an economic recession caused by COVID-19, it’s hard to not draw parallels to that of 2008. It was a moment that would forever shape the millennial generation, whose aversion to Wall Street’s extravagance would help usher ina casual fine dining revolution。Suffice it to say, it’ll be interesting to see what Gen Z does with the world it inherits.
But when it comes to the future of the neighborhood bar, Bobby Heugel offered some hope. “Neighborhood bars are the one constant in hospitality that haven’t changed at all over the last 100 years,” he said. “Restaurants went on more of a roller coaster cycle. But I think that bars that are truly focused on being those neighborhood meeting spaces will be just fine.”
You might have wild dreams when you're ill—fever can do that. But bizarre or emotionally intense fever dreams are not recognized as a symptom of COVID-19.
" }, { "answer_choices": [ { "answer_title": "Wear a mask", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 7834, "lastModified": "2022-03-03T02:50:23.000Z" } }, { "answer_title": "Wash your hands", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 42457, "lastModified": "2022-02-28T23:48:56.000Z" } }, { "answer_title": "Maintain social distance from others", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 6762, "lastModified": "2022-03-02T23:38:26.000Z" } }, { "answer_title": "Wipe down groceries packaged in cardboard or plastic wrap with bleach", "correct_answer": true, "answer_id": "A4", "answer_value": 1, "$vf_selected_count": { "value": 71563, "lastModified": "2022-03-03T21:00:27.000Z" } } ], "answer_type": "text", "question_title": "To slow the spread of COVID-19, don't do this:", "question_id": "Q3", "answer_description": "CDC specifically warns against using disinfecting products on food or food packaging. You don't want to accidentally taint your food. Plus, the risk of COVID-19 from handling or consuming food is thought to be low. Use disinfectants like bleach to wipe down tables, countertops, and faucets
" }, { "answer_choices": [ { "answer_title": "A multi-layer medical procedure mask (aka a surgical mask or disposable face mask)", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 10419, "lastModified": "2022-03-03T09:49:36.000Z" } }, { "answer_title": "A mask with a vent or valve", "correct_answer": true, "answer_id": "A2", "answer_value": 1, "$vf_selected_count": { "value": 90152, "lastModified": "2022-03-03T21:00:27.000Z" } }, { "answer_title": "A cloth mask made of two or more breathable, washable layers", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 21385, "lastModified": "2022-03-03T15:00:09.000Z" } }, { "answer_title": "A cloth mask over a surgical mask", "correct_answer": false, "answer_id": "A4", "answer_value": 0, "$vf_selected_count": { "value": 6659, "lastModified": "2022-03-02T06:32:21.000Z" } } ], "answer_type": "text", "question_title": "Which masking option is least effective for stopping the spread of COVID-19?", "question_id": "Q4", "answer_description": "If your mask has a vent or valve, respiratory particles may escape and reach other people. Opt instead for a well-fitting mask with multiple layers, or wear a cloth mask over a disposable mask to secure the underlying mask to your face.
" }, { "answer_choices": [ { "answer_title": "Anal swab testing", "correct_answer": true, "answer_id": "A1", "answer_value": 1, "$vf_selected_count": { "value": 109628, "lastModified": "2022-03-03T19:40:35.000Z" } }, { "answer_title": "Nasal swab testing", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 12486, "lastModified": "2022-03-01T11:18:56.000Z" } }, { "answer_title": "Saliva testing", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 3658, "lastModified": "2022-03-01T20:26:43.000Z" } }, { "answer_title": "Throat swab testing", "correct_answer": false, "answer_id": "A4", "answer_value": 0, "$vf_selected_count": { "value": 2843, "lastModified": "2022-03-03T21:00:27.000Z" } } ], "answer_type": "text", "question_title": "Which COVID-19 screening method is not routinely in use in the US?", "question_id": "Q5", "answer_description": "Most diagnostic tests rely on mucus collected from your nose or throat, and some use saliva that you spit into a test tube. While China is using anal swab testing, that method hasn't caught on in the US.
" }, { "answer_choices": [ { "answer_title": "2 to 12 hours", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 6164, "lastModified": "2022-03-03T02:50:23.000Z" } }, { "answer_title": "3 days", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 30416, "lastModified": "2022-03-03T19:40:35.000Z" } }, { "answer_title": "14 days", "correct_answer": true, "answer_id": "A3", "answer_value": 1, "$vf_selected_count": { "value": 91139, "lastModified": "2022-03-03T21:00:27.000Z" } }, { "answer_title": "30 days", "correct_answer": false, "answer_id": "A4", "answer_value": 0, "$vf_selected_count": { "value": 896, "lastModified": "2022-02-28T21:52:08.000Z" } } ], "answer_type": "text", "question_title": "How long is the incubation period—the amount time from when you are infected with the novel coronavirus to when you exhibit symptoms?", "question_id": "Q6", "answer_description": "The incubation is thought to be 14 days, with a median of 4 to 5 days. (But keep in mind that some people never develop symptoms).
" }, { "answer_choices": [ { "answer_title": "A variant", "correct_answer": true, "answer_id": "A1", "answer_value": 1, "$vf_selected_count": { "value": 89651, "lastModified": "2022-03-03T21:00:27.000Z" } }, { "answer_title": "A high viral load", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 9621, "lastModified": "2022-03-01T09:44:26.000Z" } }, { "answer_title": "A vaccine", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 11533, "lastModified": "2022-03-03T02:50:23.000Z" } }, { "answer_title": "Another virus, like influenza", "correct_answer": false, "answer_id": "A4", "answer_value": 0, "$vf_selected_count": { "value": 17811, "lastModified": "2022-03-02T23:38:26.000Z" } } ], "answer_type": "text", "question_title": "A mutated version of the virus that causes COVID-19 is called:", "question_id": "Q7", "answer_description": "Variants of the virus that causes COVID-19 have been identified in the US and around the world. Scientists are studying these variants to learn how they spread and whether current vaccines will protect against them.
" }, { "answer_choices": [ { "answer_title": "Researchers have coined the term \"coronaphobia\" to describe the fear of contracting COVID-19", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 11406, "lastModified": "2022-03-03T07:54:44.000Z" } }, { "answer_title": "The virus that causes COVID-19 can sometimes spread through tiny airborne particles", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 15200, "lastModified": "2022-03-03T18:55:16.000Z" } }, { "answer_title": "The term \"long-haulers\" refers to people who experience long-term coronavirus symptoms", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 6891, "lastModified": "2022-03-02T06:32:21.000Z" } }, { "answer_title": "COVID-19 is just like having the seasonal flu", "correct_answer": true, "answer_id": "A4", "answer_value": 1, "$vf_selected_count": { "value": 95120, "lastModified": "2022-03-03T21:00:27.000Z" } } ], "answer_type": "text", "question_title": "Which of the following statements is false?", "question_id": "Q8", "answer_description": "Early on, some people speculated that the novel coronavirus would behave like the seasonal flu. Now we know COVID-19 is much more contagious and spreads more rapidly than influenza.
" }, { "answer_choices": [ { "answer_title": "Women who want to become pregnant some day", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 11542, "lastModified": "2022-03-01T08:55:36.000Z" } }, { "answer_title": "Anyone who has had a severe allergic reaction (anaphylaxis) to any vaccine ingredient", "correct_answer": true, "answer_id": "A2", "answer_value": 1, "$vf_selected_count": { "value": 73686, "lastModified": "2022-03-03T21:00:27.000Z" } }, { "answer_title": "People who have recovered from COVID-19", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 10381, "lastModified": "2022-03-03T02:50:23.000Z" } }, { "answer_title": "People with underlying medical conditions", "correct_answer": false, "answer_id": "A4", "answer_value": 0, "$vf_selected_count": { "value": 33007, "lastModified": "2022-03-03T07:54:44.000Z" } } ], "answer_type": "text", "question_title": "Who should not get a COVID-19 vaccine?", "question_id": "Q9", "answer_description": "CDC does not recommend COVID vaccination if you've had a severe allergic reaction to any COVID vaccine ingredient. Contact your doctor if you have questions about whether it's safe for you to be vaccinated.
" }, { "answer_choices": [ { "answer_title": "You can't get COVID-19 from a COVID-19 shot", "correct_answer": false, "answer_id": "A1", "answer_value": 0, "$vf_selected_count": { "value": 21913, "lastModified": "2022-03-03T12:57:13.000Z" } }, { "answer_title": "Side effects are generally mild and short-lived", "correct_answer": false, "answer_id": "A2", "answer_value": 0, "$vf_selected_count": { "value": 8737, "lastModified": "2022-03-03T18:55:16.000Z" } }, { "answer_title": "It can take a few weeks after getting vaccinated for your body to build immunity to the virus", "correct_answer": false, "answer_id": "A3", "answer_value": 0, "$vf_selected_count": { "value": 5081, "lastModified": "2022-03-03T09:49:36.000Z" } }, { "answer_title": "None of the above", "correct_answer": true, "answer_id": "A4", "answer_value": 1, "$vf_selected_count": { "value": 92885, "lastModified": "2022-03-03T21:00:27.000Z" } } ], "answer_type": "text", "question_title": "Which of the following statements about COVID-19 are false?", "question_id": "Q10", "answer_description": "Vaccination is safe, effective, and an important tool for beating the pandemic.
" } ], "description": "News about the novel coronavirus is breaking nearly 24-7, which makes it challenging at best to keep up with the latest scientific evidence, especially when you're bombarded by false or misleading claims on social media. So how much do you really know about COVID-19? Take our quiz to gauge how knowledgeable you are.
", "gate": "none", "intro_page": true, "uuid": "c5d20a0c-6b54-4691-ac5b-7362b5c9e58c", "brand": "health", "headline": "Quiz: How Much Do You Know About Coronavirus?", "results": [ { "result_starting_range": 0, "button": { "_type": "button", "title": "Start Learning More", "src": "https://x.specialoffers.meredith.com/ats/show.aspx?cr=588&fm=201®source=20571" }, "result_ending_range": 3, "result_description": "Time to bone up on the basic facts about COVID-19. Check out our COVID-19 condition center and subscribe to our daily Healthy Living newsletter and never miss an update.
\nMore on COVID-19:
\nIs the Coronavirus Worse Than the Flu? Here's How the Two Illnesses Compare
\nLiving Through a Pandemic: A Guide to Surviving the New Normal
\nCoronavirus 101: Symptoms, Transmission, Severity and More
\nWhile Health is trying to keep our content as up-to-date as possible, we also encourage readers to stay informed on news and recommendations for their own communities by using the CDC, WHO, and their local public health department as resources.
", "result_title": "Not Much." }, { "result_starting_range": 4, "button": { "_type": "button", "title": "Learn Some More", "src": "https://x.specialoffers.meredith.com/ats/show.aspx?cr=588&fm=201®source=20571" }, "result_ending_range": 6, "result_description": "Not bad, but there’s much more to know about this illness. Subscribe to our daily Healthy Living newsletter and never miss an update.
\nMore on COVID-19:
\nIs the Coronavirus Worse Than the Flu? Here’s How the Two Illnesses Compare
\nLiving Through a Pandemic: A Guide to Surviving the New Normal
\nCoronavirus 101: Symptoms, Transmission, Severity and More
\nWhile Health is trying to keep our content as up-to-date as possible, we also encourage readers to stay informed on news and recommendations for their own communities by using the CDC, WHO, and their local public health department as resources.
", "result_title": "You Know Some Things About Some Things." }, { "result_starting_range": 7, "button": { "_type": "button", "title": "Stay Updated with Newsletters", "src": "https://x.specialoffers.meredith.com/ats/show.aspx?cr=588&fm=201®source=20571" }, "result_ending_range": 8, "result_description": "Terrific. Keep reading about COIVD-19 on Health.com and stay safe!
\nMore on COVID-19:
\nIs the Coronavirus Worse Than the Flu? Here’s How the Two Illnesses Compare
\nLiving Through a Pandemic: A Guide to Surviving the New Normal
\nCoronavirus 101: Symptoms, Transmission, Severity and More
\nWhile Health is trying to keep our content as up-to-date as possible, we also encourage readers to stay informed on news and recommendations for their own communities by using the CDC, WHO, and their local public health department as resources.
", "result_title": "You Are Certified to Debate on Social Media." }, { "result_starting_range": 9, "button": { "_type": "button", "title": "Sign Up for Newsletters", "src": "https://x.specialoffers.meredith.com/ats/show.aspx?cr=588&fm=201®source=20571" }, "result_ending_range": 10, "result_description": "You are definitely in the know! Keep coming back to Health.com for the latest information.
\nMore on COVID-19:
\nIs the Coronavirus Worse Than the Flu? Here’s How the Two Illnesses Compare
\nLiving Through a Pandemic: A Guide to Surviving the New Normal
\nCoronavirus 101: Symptoms, Transmission, Severity and More
\nWhile Health is trying to keep our content as up-to-date as possible, we also encourage readers to stay informed on news and recommendations for their own communities by using the CDC, WHO, and their local public health department as resources.
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